The music icon's hair care brand, Cécred, will officially be available at over 1,400 Ulta Beauty stores nationwide and online starting April 6 — marking the largest exclusive hair care launch in the beauty retailer's history. The "Texas Hold 'Em" singer took to Instagram on Feb.19 to share the exciting news with her 312 million followers.

Beyoncé’s Cécred is officially a year old and to celebrate that feat, the illustrious songbird has announced that the brand is expanding into retail and is headed to an Ulta near you.

Beyoncé Knowles-Carter has done it again. Cécred The iconic entertainer, who earned her first Grammy in the prestigious album of the year category for “Cowboy Carter” in 2025, shows no signs of slowing down.