Beyond Vanity Metrics: How Brands Are Measuring Social Media Impact
Measuring social media impact in 2025 requires looking beyond vanity metrics. Discover key strategies and tools to boost ...
The Brighterside of News on MSN14d
Groundbreaking study reveals the impact of social media likes on mental health
Growing up in today’s world means navigating a reality deeply intertwined with social media. For many young people aged 15 to ...
The Daily Free Press1d
COM unveils Center on Media Innovation for Social Impact
Boston University’s College of Communication recently unveiled the Center on Media Innovation for Social Impact, an ...
Gen Z is "de-influencing" on social media
De-influencing is Gen Z’s way of fighting back against consumerism, but it’s also a wake-up call for the influencer industry.
Trump sending fewer market moving social media posts than previous term, study shows
Bank analysts found that only 10% of the 126 posts Trump had published this time around on sensitive topics had caused clear currency market moves.
Norwich University criminologist weighs on impact of social media on cult following
Michelle Zajko, the woman accused of purchasing the guns used in the fatal shooting of U.S. Border Patrol agent David Maland, ...
Rolling Out8d
Why social media is rewiring young minds
The debate over social media’s impact on young users has intensified as multiple states take legal action against TikTok. This legal push follows previous lawsuits targeting Meta platforms ...
Purdue University10d
‘Talking to Media’ and ‘Presenting With Impact’ workshops offered to faculty
The Office of Research is again offering speaker workshops to interested faculty as part of the Purdue Research Speakers Initiative. These workshops help prepare research faculty for engaging ...