The soft drink teams up with Super Bowl MVP Jalen Hurts to refresh the brand’s most iconic campaign with quiet defiance.

In its latest play at the intersection of sports and culture, the Coca-Cola brand gets ready for football season with its ...

Sprite today (April 18) revived its iconic "Obey Your Thirst" tagline with a campaign that pays homage to the original 1994 effort that established the brand's ethos. The Coca-Cola brand's ...

Sprite’s classic ‘Obey Your Thirst’ tagline returns—behind the campaign Minnesota Timberwolves star Anthony Edwards plays the role of Grant Hill in a remarke of a 1994 Sprite ad.

ATLANTA, April 18, 2024 /PRNewswire/ -- Sprite is reintroducing its iconic Obey Your Thirst campaign to the next generation of drinkers, with inspired new TV spots featuring two of today's ...

SPRITE RELEASES THE SECOND VIDEO FROM THEIR OBEY YOUR THIRST SERIES AllHipHop.com Since 1998, AllHipHop.com has pioneered delivering Hip-Hop news.

Brand Marketing Sprite shelves ‘Obey Your Thirst' after 25 years as it updates its hip-hop marketing Aspiring fashion designer Seth Giscombe stars in Sprite ad. (Sprite) ...

Sprite’s packaging will remain the iconic green but will introduce a revamped logo. Unlock your all-in-one trading dashboard with real-time alerts, rankings, and stock ideas—now 60% off for ...

They headlined Sprite’s Obey Your Thirst concert at New York City’s Irving Plaza and had some more surprises up their sleeves and brought out Kanye West, Travi$ Scott, OB O’Brien and ...