Let's face it: The traditional marketing agency model is broken. As an agency owner, I can't blame brands for feeling frustrated. They're tired of agencies that seem to care more about their own ...

It's the shallow end of what these tools can do, and treating it as the whole strategy is how an agency ends up with faster ...

As advertising agencies continue to merge, restructure, and acquire each other—Publicis’ purchase of influencer marketing platform Captiv8 is the most recent example—agency employees are nervous about ...

Max Finn and Jeremy Adams, co-founders of Unicorn Marketers, believe this model addresses a longstanding frustration among ...

The Big Four is becoming the Big Three with Omnicom’s deal for IPG, a watershed moment for advertising agencies. The acquisition, estimated to be valued at over $13 billion by various media reports, ...

True Fit Marketing, a full-service marketing agency known for helping businesses navigate their marketing journey with strategy and heart, is excited to welcome Mark "Zig" Zigarovich to the team as ...

Ad agencies are under threat, as platforms automate and AI replaces people, leading to massive change: layoffs, reorgs, mergers, new leadership, new tech and new pecking orders. In the past year, IPG ...

Unicorn Marketers, which brings top growth marketing talent to brands, announced the release of its new "What Does an Ad Agency ...

Oconomowoc, Wisconsin – September 28, 2026 – PRESSADVANTAGE – ...

The company-published resource examines ecommerce specialization, agency team structure and service scope, including the coordination of paid acquisition with lifecycle email and SMS.Venice, ...