Steph Curry signs with Chinese brand Li-Ning

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Steph Curry reveals how two NBA stars influenced Curry Brand’s Li-Ning partnership
After seven months as a sneaker-free agent, Golden State Warriors superstar Stephen Curry has officially partnered with Chinese sportswear brand Li-Ning. According to Curry, two big names played a pivotal role in kick-starting the next stage of his Curry Brand.

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Steph Curry takes brand business overseas with Chinese company Li-Ning
SB Nation on MSN · 46m
Warriors Steph Curry signs 10-year shoe deal with Li-Ning
NBA star Stephen Curry partners with Chinese sportswear giant Li-Ning
NBA star Stephen Curry has entered into a partnership with Chinese sportswear company Li-Ning, which would involve product development as well as sports culture initiatives.

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Warriors’ Steph Curry signs 10-year shoe deal with Li-Ning to take Curry Brand global
Santa Rosa Press Democrat · 7h
Steph Curry has a new sneaker partner. Who is Li Ning?
Steph Curry snubs Nike and Adidas in stunning end to sneaker free agency
Instead of signing with Nike, Adidas, or Jordan Brand, Curry opted to sign with the Chinese sportswear giants.

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‘WHOA,’ ‘Gave Him a Billion Dollars’ — NBA World Reacts As Steph Curry Announces 10-Year Sneaker Deal With Li-Ning
fox61 · 6h
Stephen Curry signs endorsement deal with Chinese sportswear brand Li-Ning

Warriors Star Stephen Curry’s Next Move After Under Armour Is Bigger Than Anyone Expected

One year after leaving Under Armour, Warriors star Stephen Curry has unveiled the next phase of Curry Brand with a landmark partnership.