"Hearst Magazines and Yahoo may earn commission or revenue on some items through these links." If you've ever wondered, "Do I really need a primer?"—you're not alone. But primer actually makes a ...

Taking the extra step to prep with one of the best primers for mature skin before getting glam can make a big, hydrating difference. If you're not already a self-identified primer lover, these ...

"Hearst Magazines and Yahoo may earn commission or revenue on some items through these links." You've watched the TikTok makeup tutorials and put in the work. Your look? Flawless. But if it doesn't ...

Achieving a long-lasting makeup look requires more than just good technique. Skin prep is crucial, and that’s where the best face primers come in. These products are specifically designed to address ...

Applying a primer as the first step in your makeup routine can work wonders to ensure your final look stays seamless and long lasting. Primers help fill in fine lines, blur blemishes and imperfections ...

A mattifying primer that helps reduce shine and smooths visible pores for a clean makeup base. A soft blur primer that ...

Primers help makeup apply more smoothly and also influence the finish. For a dewy look, select a radiance-boosting primer with light-reflecting particles or hydrating ingredients. Apply a primer to ...

Using the best primer for mature skin is essential to ensure your favorite foundations and concealers look flawless—just ask any makeup artist. In fact, using a face primer happens to be one of beauty ...