The new partnership with the Houston Livestock Show and Rodeo “marks an exciting milestone for the brand,” Cameron George, ...

Beyoncé is back in her Levi’s Jean for a new commercial with the American denim company ... The “Levii’s Jeans” singer continued her partnership with the brand in the commercial “Chapter 2: Pool Hall.

Queen Bey’s Levi’s ads nod to her own past and the denim brand’s deep archives, including the classic"‘Laundrette" and "Pool ...

Beyoncé’s haircare line, Cécred, celebrates its first anniversary and retail expansion into Ulta Beauty. Beyoncé Knowles-Carter never fails to keep ...

Levi’s, Beyoncé take over Selfridges. The brand has been reshifting its wholesale business ... the brand is expanding its presence with a bespoke shop that will be situated in the new Levi’s space, ...

Beyoncé has announced that her hair care brand will be available at Ulta Beauty ... The best in beauty 2025: New skin care, makeup, fragrances and more to try Beyoncé celebrates the launch ...

Beyoncé stars in Chapter 2 of the REIIMAGINE campaign with Levi's, taking on a pool shark (played by Timothy Olyphant) in a sexy denim outfit. In a press release, the singer says that the campaign ...

W hen Beyoncé launched Cécred a year ago, people doubted her. One creator went so far as to call the brand a “flop” after just five months while comparing it to Rihanna’s ...

Beyonce truly makes all-denim fit look glamorous after posing in new Levi’s photos. The singer, who is gearing up to embark on her highly anticipated Cowboy Carter Tour, was stunning in the clothing ...

Levi Strauss & Co. and Beyoncé Knowles-Carter have turned to Chapter 2 — and have taken to the pool hall. The superstar and the jeans brand linked in September for a year-long marketing campaign that ...

Beyoncé’s dance captain Ashley Everett documented her silk press hair transformation by Tina Knowles at Cécred's in-office salon. Watch the clip!