Trying out a new hair color can be exciting—but it can also be horrible to your confidence if you choose an unflattering shade. This is especially true if you’re deciding to take the plunge and go ...

Type the phrase “dyeing hair to match skin tone” into the TikTok search bar and you’ll find a seemingly endless scroll of ...

If you’ve been seeing extra shiny blonde hair on your FYP, chances are it’s a pearl blonde — aka the world’s shimmeriest hair color trend with over 194 million views on TikTok. This opalescent hue is ...

When it comes to choosing the perfect hair colour, the right shade can enhance your complexion, frame your features, and even make your skin appear more radiant. But make the wrong choice* and it can ...

Whether natural or chosen, take a cue from these celebrities who have proven that blonde is the undisputed way to make a ...

Few fall activities feel better than curling up with a blanket, a good book, and an autumnal candle — and it was only a matter of time before that cozy glow inspired a hair trend. Enter “candlelit ...

The softer shade leans more golden and beige with a neutral base, while still maintaining its glossiness and radiance. As we’ve been seeing celebs (and royals!) like Jennifer Aniston and Kate ...

Once or twice a year, we start itching for a hair change and consider dabbling in a new hair color. Most of us have the seasonal changes to thank for that, but others simply have the desire to step ...