Channel 4 is largely regarded as a pioneer of modern Great British television, known for award-winning comedies like The Inbetweeners, fly-on-the-wall documentaries such as One Born Every Minute, ...

British broadcaster Channel 4 has a legacy of taking creative risks, even in its own branding. So when it came to creating its new idents–short sequences between programming that identify a channel–it ...

Honda (UK) is launching a series of TV advertising idents to support its sponsorship of all Channel 4 documentaries for the coming year. The first phase of short films, created by Wieden + Kennedy ...

LONDON - Dutch lager Grolsch has extended its Dutchmen on a barge theme in a new series of idents sponsoring Channel 4 original comedy.