Kathy Floam-Greenspan is the President of Pomerantz Marketing, a full-service B2B agency supporting regional, national and global SMBs. Successful B2B brands are intensely focused on their customers, ...

For business owners, marketers, startup founders, and product teams, understanding competitors provides essential context for making informed strategic decisions.

Have you ever found yourself carrying out the tedious task of researching your competitors, only to end up with incomplete or inconsistent data? It’s a frustrating reality for many professionals, ...

The Competitor is a symmetrical, pro-grade controller from Hyperkin designed to deliver esports performance at a competitive price point. From Hall effect sticks and triggers to its sleek, ...

Bidding on branded and competitor keywords in PPC can help protect your brand and steal competitors’ traffic, but should you do it? This article will look at when there is a case for and against using ...

If you're a business owner or aspiring to be one, you've likely come across the term "competitor analysis," also known as competition or competitive analysis. But have you ever paused to consider what ...

Opinions expressed by Entrepreneur contributors are their own. Most people see search engine optimization (SEO) as a kind of solitaire. You work entirely in isolation, improving your website and ...

I'm not really sure what happened, but I quite enjoy using PlayStation controllers these days, and the same can be said for ...

We are no strangers to online competition. No matter your niche, industry, or target audience, there are hundreds of other site owners who don’t want you to succeed. This is especially true if you’ve ...

TL;DR: Hyperkin's The Competitor is a wired, affordable $49.99 controller launching in October 2025 for PC and Xbox gamers. Featuring Hall-Effect thumbsticks, metal glide rings, and a segmented D-pad, ...