GetHookd, a platform that specializes in AI-powered tools for ad generation and competitor analysis, has released a new guide ...

Views, impressions, and completion rates aren’t persuasion. Attention, creative strategy, and better measurement determine video performance.

Performance marketing lives in a world of relentless optimization. Every element—landing page design, copy, imagery, calls-to-action, targeting parameters—i ...

When running a Meta Ads campaign, creative should be at the center of your strategy. As targeting options have become more limited in the platform from the super-granular segments available in years ...

Donut Media started out posting car-focused content on social media and has evolved into a hybrid creator collective and ...

The evolution of advertising over the past 20 years has been nothing short of remarkable. It was not until 2005 that digital advertising became recognized as a legitimate advertising medium. According ...

Advertisers are facing mounting pressure to produce high-quality images and videos at scale. Google Ads’ new AI-powered tools aim to ease that burden, streamlining asset creation and addressing the ...

Amazon launches AI-powered Creative Agent in Canada, enabling advertisers to create professional-quality ads at no additional cost.

Alison.ai is pushing creative validation upstream, using computer vision and predictive scoring to help brands assess video ads earlier and improve performance before campaigns launch.

INCYMO.AI launched its AI-powered creative platform for crafting mobile gaming advertisements. The launch follows the debut of the platform’s first case study, first revealed on the Industry Stage at ...

Creative directors? Who needs those? On Wednesday, Amazon introduced an agentic AI tool that brings all the image, video and audio generation capabilities of the company’s Creative Studio into its ad ...

Seeking vibrant, dynamic, and expressive, diverse, and authentic West Coast-style talent, ages 18-28, for a fast-paced, youth-focused creative video ad. Shoots Nov. 22-24 in Los Angeles, CA. Note: ...