No, you didn't accidentally time travel to 2014 — the Ice Bucket Challenge is actually back. And once again, it highlights an important cause. Originally a fundraising campaign aimed at raising ...

A decade-old social media trend was broadly revived on TikTok this week, as users are challenging one another to dump an ice bucket on their head for mental health awareness, mirroring the original ...

Brooke Eby, a social media star who posts videos about living with ALS, is defending herself after she criticized a recent resurgence of the viral Ice Bucket Challenge. In a selfie video, Eby, who was ...

I still remember the cool rush of ice water splashing over my head in summer 2014, my body bracing itself for inevitable shivers. The original “ALS Ice Bucket Challenge” was inescapable — if you weren ...

The trend that dominated social media a decade ago — and raised millions for A.L.S. research — has been reborn as a vehicle to raise mental health awareness. By Madison Malone Kircher Is it déjà vu or ...

The ALS Ice Bucket Challenge was one of the most viral trends of 2014. All over the internet, there were videos of celebrities, sports teams, seniors and kids alike dumping bowls of ice water on their ...

The Ice Bucket Challenge is making a new splash with a new cause in mind, nearly a decade after it first went viral to raise awareness for ALS. In the summer of 2014, a media frenzy ensued with ...