‘Do You Compute?’ investigates how technology went from being written off as science fiction to something we engage with every day. In the years following the end of World War II, computers were just ...

Microsoft has unveiled its latest “Laptop Hunter” ad, throwing back a powerful punch against Apple’s long-running (and, by most counts, long-winning) campaign on coolness. Unlike Microsoft’s past ...

A funny thing happened at Microsoft’s 2009 Worldwide Partner Conference on Wednesday. In a presentation with various company executives, Microsoft Chief Operating Officer Kevin Turner claimed that ...

Less than a month ago, we were watching Lisa and Jackson look for a laptop under $1,500 during the third advertisement in Microsoft's Laptop Hunters marketing series. All three ads were about a week ...

All products featured on WIRED are independently selected by our editors. However, we may receive compensation from retailers and/or from purchases of products through these links. Microsoft has ...

A computer that has evolved with intense momentum in accordance with Moore's law that the integration density of transistors in integrated circuits related to minimum component cost will double every ...

Less than a week ago, we were watching Giampaolo look for a laptop under $1,500 during the second advertisement in Microsoft's Laptop Hunters marketing series. Since before that we saw Lauren looking ...

Microsoft’s controversial Laptop Hunter ads were probably conceived, pitched and perhaps created on Macs, if these office snaps of the ad agency behind them are anything to go by. They show the desk ...

(From “Do You Compute: Selling Tech from the Atomic Age to the Y2K Bug” by Ryan Mungia and Steven Heller) “I think it was a big challenge for ad agencies, the people who were making the ads, to ...

The following article is reprinted from the Today@PC World blog at PCWorld.com. Lauren, from Microsoft’s Laptop Hunters ad A funny thing happened at Microsoft’s 2009 Worldwide Partner Conference on ...