Remember McJobs? For the uninitiated, the McJob was a lowly position, often in the service sector, with few opportunities for career advancement. In the late 1980s and early 1990s, it was almost a ...
McDonald’s has long had a bad rap for offering low-paying, entry-level work, spawning the pejorative term “McJob.” But Cody Teets recently authored a book, Golden Opportunity: Remarkable Careers That ...
LOS ANGELES – McDonald's Corp. (MCD), which has been trying to change the image of its counter jobs as low-paying and dead end, Wednesday unveiled a new television ad featuring Olympian Carl Lewis ...
As McDonald’s seeks to beef up its workforce, it’s also trying to upgrade its image as the poster child for low-wage jobs by redefining the term “McJob." The company said Monday that it plans to sign ...
McDonald’s is miffed at the editors of Merriam-Webster’s Collegiate Dictionary for the recent inclusion of the term “McJob” to mean “low-paying and dead-end work.” CEO Jim Cantalupo says the word is ...
March 20, 2007— -- McDonald's U.K. has launched a campaign to get British dictionary publishers to revise their definitions of "McJob." According to the Oxford English Dictionary, a "McJob" is ...
It's one thing to have your brand name go generic: Kleenex for tissues, Xerox for copies. It's another when it's generic for something the company finds derogatory. Which explains McDonald's current ...
McDonald's can't take some of the "Mc"-ing of America, as they are complaining about a new defintion in Merriam-Webster's: McJob defined as "a low-paying job that requires little skill and provides ...
In today's tough employment market, one company has become the go-to option for the frustrated job seeker: Starbucks. That's a problem for McDonald's as it seeks to beef up its workforce for what's ...
A filet o’ language brings us this week’s Marketplace Money buzzword: McJob. McJob is defined by the Oxford English dictionary as “an unstimulating, low-paid job with fee prospects.” That defition got ...
It is the definition of a low-paying, low-prestige, low-dignity, low-benefit, no-future job. But is there more to a McJob? Flipping burgers, stacking shelves, cleaning tables - when Douglas Coupland ...
I LEFT the Oxford Mail office with the cries of “Supersize me!” and “Bring me a Big Mac” still ringing in my ears. McDonald’s had invited me to spend some time working in one of their Oxford ...