The Tower 28 LipSoftie Lip Treatments are loved by PEOPLE editors and reviewers. The lip treatment’s hydrating formula also ...

Shoppers say it smells just like a strawberry milkshake (yes, really) and leaves their lips soft while enhancing their natural lip color. What makes this lip balm stand out? According to one fan ...

Learn more A great lip balm is essential to a good skincare ... or a subtle tint that enhances your natural lip color. Here are all the holy grail lip balms you're bound to reach for again and ...

Discover why Fièra Fulluptuous Lip Plumper is trusted by women everywhere for fuller, hydrated lips with a natural look, long ...

A natural-looking, high shine and non-greasy lip gloss adds a lot to a glowy skin look, highlighting one of our key features without really doing much. Now, isn’t that ideal? Luckily ...

but once I rubbed my lips together it turned into this beautiful color." "Super impressed by this lip gloss," shared a shopper. "A small dot on your lips goes a long way in enhancing your natural ...

Others say it’s her natural-looking ... and thousands of shoppers also praise the lip balm. “The color feels so special and unique to me,” one Sephora shopper shares.