Beloved confectionary brand Twix has revealed a brand new visual identity, along with a new $70M campaign designed to focus on unity. Whereas previous marketing has used encouraged customers to "pick ...

There are a lot of food mash-ups I can’t wait to try and others I’d rather not. Pumpkin spice cough drops come to mind for the latter. But one I am definitely getting my hands on is Candy Pop’s new ...

Twix is launching a limited-edition Snickerdoodle flavor in July, blending its classic chocolate-caramel-cookie layers with cinnamon-sugar inspired by the traditional snickerdoodle cookie. The new bar ...

New details on a highly-anticipated new Twix flavor have officially been unwrapped. For what feels like forever, consumers have been teased and taunted by the arrival of what the brand called the ...

We may receive a commission on purchases made from links. Mars is releasing a fascinating new spin on the iconic classic Twix (whose name really means "twin sticks"), and of course, I wanted in on the ...

Fans already call it a "need." This may sound ridiculous, but working in food media sometimes feels like Fergie’s line in the Black Eyed Peas song "Boom Boom Pow": "I'm so three thousand and eight.

The "cozy" new variety features cinnamon-sugar-flavored caramel, along with the crunchy cookie and milk chocolate found in original Twix bars Courtesy of Mars Mars is releasing a new Snickerdoodle ...