Print and online flyers have an equivalent impact on memory and purchase behaviour, meaning the best promotional vehicle can be selected using cost and reach criteria, a paper in the Journal of ...

As a staff writer for Forbes Advisor, SMB, Kristy helps small business owners find the tools they need to keep their businesses running. She uses the experience of managing her own writing and editing ...

Tap into a wide audience with business flyers that beckon targeted readers to experience your product or service. Use desktop publishing software, such as Microsoft Publisher to create custom flyers ...

Despite the wealth of information available online and the increased availability of devices with which to access it, the old-fashioned printed flyer remains a highly important tool for consumers in ...

The lowly print flyer is far from dead in the digital age. Even as online technology has delivered a blow to the music, movie, magazine and other industries, it has yet to significantly disrupt the ...

In the age of online deals and decreasing print newspaper footprints, a new survey conducted by community newspaper publisher Metroland Media and Brandspark suggests print flyers remain an essential ...

Whether stacked in mailboxes, on doorsteps or stuffed into newspapers, we’ve all encountered paper flyers promising consumers savings and deals on everything from produce to mattresses. Canada’s flyer ...