Gomez’s makeup line offers must-have cosmetics that will leave you looking flawless. Here's how to shop each product online.

The brand released its $28 Soft Pinch Liquid Contour in late January, and after trying it myself, I think it's easily one of its best products. Rare Beauty is massively popular for multiple reasons.

While we're already hyped to find our fave blush on sale, it's not the only Rare Beauty mini set that's discounted right now. If you're looking for perfectly packable, Selena-approved perfume, lotion, ...

I've tried almost every product the brand ... that I'd be picking up the brand's new matte lipstick and matching lip liner when it launched in early July. Rare Beauty's Kind Words matte lipstick ...

In a hilarious Instagram Reel posted Thursday, Benny Blanco tried applying fiancée Selena Gomez’s makeup — using exclusively ...

At SXSW, Katie Welch talked about the yearslong route to Rare Beauty launching a brand campaign and why community is a ...

Transform your lips with a rich, creamy matte formula that delivers intense color and a soft, breathable feel that lasts all day without drying out. Illuminate your complexion with a liquid ...

A well-known name doesn’t necessarily translate into efficacious or iconic products. Sometimes, though, one will break through and shake up what we can expect – Selena Gomez’ Rare Beauty is ...

The brand's creator tells PEOPLE that "challenging the norms" in the beauty space made her nervous Hedy Phillips is the Senior Style News Editor at PEOPLE. She has been working at PEOPLE since 2022.

Benny Blanco hilariously attempted to do fiancee Selena Gomez's makeup in a sweet new Instagram video, just months after ...