Who’s winning Sephora’s blush business? Perhaps unsurprisingly, Selena Gomez’s Rare Beauty — credited by many for sparking the initial, 2022-era blush craze with its viral Soft Pinch ...

We’ve done a lot of deep diving into skin care, makeup, and hair care, and many of our top picks in these categories can be found at Sephora ... never-on-sale Rare Beauty, one of our favorite ...

Rare Beauty hosts regular summits on mental health while Rare Chats have transitioned to in-person meetups like hikes, breathwork sessions and Sephora shopping trips. Such activations aren’t as ...

Selena Gomez’s makeup range is launching this year, but UK fans might have to make a trip across the pond to get their hands on it. Here’s everything we know about Rare Beauty. She captioned ...