The steep price tags for neon signs’ acquisition, repairs and maintenance could alter this revered tradition for good.

Pike Place Market has installed its first new sign in nearly 100 years. The neon sign sits atop the Waterfront Elevator shaft to improve visibility from Western Avenue and the Waterfront. Market ...

Along some of Seattle's oldest streets, you can still see painted advertisements from decades ago on the sides of buildings — some faded nearly beyond recognition. Seattle University professor emerita ...