HERZOGENAURACH, Germany--(BUSINESS WIRE)--Sports company PUMA has expanded its successful brand campaign “SHE MOVES US” to focus on its top female sports ambassadors, celebrating the women who have ...

This year saw a flood of announcements around a concept that seems like it should have existed all along: shoes designed and manufactured based on a woman’s foot. Specifically, running shoes. “For the ...

PUMA’s popular brand campaign “SHE MOVES US” has been expanded to include its top female sports ambassadors, honoring the women who have pushed sports forward to inspire other women around the world.

Puma has recruited global pop star Dua Lipa as the newest face of its women’s business. In doing so, the athletic company is returning to the musicians-make-serious-impact-with-consumers formula.

If you purchase an independently reviewed product or service through a link on our website, Rolling Stone may receive an affiliate commission. Five months after she first teased a new partnership with ...

HERZOGENAURACH, Germany--(BUSINESS WIRE)--Sports company PUMA has appointed Julie Legrand (43) as Senior Director Global Brand Strategy. In this position, she will oversee an important part of PUMA’s ...