The iconic search-and-find franchise marks its anniversary with a worldwide campaign, live experiences, and commemorative ...

The LEGO Group launches a LEGO Ideas Challenge featuring a first-of-its-kind crossover with the Star Wars and Marvel ...

The “kidult” market is getting a new event in the UK. KidultCon will make its debut Oct. 13–14 at Leake Street Arches in London, bringing together gaming, collectibles, retro culture, music, and ...

In a year of significant challenges globally, we achieved major milestones with key products, including My Robotic Pet: Coding Chameleon, which — despite launching mid-year — finished as our No. 1 new ...

Mattel is expanding its Mattel Brick Shop Hot Wheels lineup with a Japanese racing icon straight out of Nissan’s garage.

Friends & Fun invites kids ages 3 and up, and their families, to join a narrative adventure through the iconic neighborhood ...

Target has unveiled its Bullseye’s Top Toys List for the holiday season, featuring 50 toys selected by the retailer’s ...

Toy products account for roughly $9.8 billion of identified U.S. imports under the new Board of Trade framework, potentially ...

The longtime Mattel chief joins Paramount Oct. 5 as David Ellison’s operating partner ahead of the anticipated Warner Bros.

Brand Licensing Europe 2026, set to return to ExCeL London Oct. 6-8, reports exhibitor numbers up 12% to 325 companies and a ...

New York Comic Con (NYCC) turns 20 this year, and the toy industry is coming to the party. When the show takes over the Javits Center Oct. 8-11, toys, collectibles, trading cards, games, licensing, ...

VICTURY Sports founder Joe Burke brought his indoor play ball — and his 11-year-old son — into the Tank as the brand pushes ...