The newsroom at Svenska Dagbladet keeps the reader “aha moment” central to its journalistic ambition. Here’s why and how the ...
Executives have limited time and no shortage of information. Launching two Wall Street Journal executive councils showed that ...
On the first day of the study tour at INMA’s Media Tech & AI Week, 31 participants visited Reddit, the first of 11 stops over ...
Every one of the world’s 50 largest news brands now bundles. The offer has changed a great deal, but the organisation ...
Meta released – then backtracked – on new commercial terms for business users, but lawyers will be evaluating whether the ...
INMA’s Newsroom and AI Master Class showed journalists building their own tools, The Times growing by publishing less, and a ...
News brands today must be consistent and establish an emotional connection with readers who increasingly distrust traditional ...
Licensing deals bring in revenue but turn publishers into inputs for AI answers readers never click through. Letting ...
The news industry has spent this year retreating from reach to loyalty. This week, INMA’s own numbers say the retreat buys ...
Arena Holdings is moving beyond mass reach to focus on what audiences actually value, using data and research to reshape its ...
At INMA’s Media Innovation Week in Madrid, Sanoma Media Finland explained how one-on-one coaching drove AI tool use across ...
During the recent INMA Media Innovation Week in Madrid, programming covered scarcity as a business model, the importance (but ...
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