A new offering from Klaviyo is billed as the only customer relationship management platform built for consumer brands, not ...

Android users can now download the Apple TV app from the Google Play app store and subscribe to MLS Season Pass using their ...

Poppi has secured the highest advertising impact score (+25.0) among all Super Bowl 2025 advertisers, a new YouGov report finds. The prebiotic soda brand featured popular social media influencers in ...

Warner Bros. Discovery is the latest publisher to integrate with an offering that has been piloted by Coca-Cola and GroupM’s Wavemaker.

A new spot sees the Unilever brand experiment beyond purpose-driven marketing and will extend to social platforms like YouTube and Instagram.

As consumers increasingly reach for better-for-you options, the beverage giant is entering a market dominated by brands like ...

Discussing the firm’s first revenue miss in eight years as a public company, CEO Jeff Green acknowledged a number of “people ...

A similar share of those surveyed see little to no benefit from the technology when it comes to cost reduction, customer ...

In a bid for the women’s market, Nike and Skims are launching a new brand together, the companies announced on Tuesday. Aptly ...

Scott Utke, who says Welch’s previously underspent on marketing, has led an ambitious rebrand and is in the midst of ...

Nike’s first big game ad in 27 years and other purpose-driven spots won the night, while ads built on celebrities, humor and ...

The ice cream truck shares the soda can’s orange and red gradient, a tweak made to the classic Coke iconography for the new ...