The new keepsake, titled "Taylor Swift | The Eras Tour Book," is available only at Target. It hits the retailer's stores on ...

Walmart’s greater scale, skill at marketing discretionary items, private-label grocery line, and online shopping helped the ...

Swifities were out in full force on Black Friday. On Friday (Nov. 29), Taylor Swift‘s devoted fanbase flooded many of ...

Parents of teenage daughters and youngsters in their late 20’s were up and about to buy Swift’s Eras Tour book priced at ...

The pop singer’s ‘The Eras Tour Book’ release didn’t trigger the same kind of excitement that typically follows when her ...

CHICAGO/NEW YORK/NORTH BERGEN, N.J. -Taylor Swift fans and their parents lined up outside some of Target's nearly 2,000 U.S.

Yesterday's Black Friday Target Taylor Swift drop was all in-store only. There was a new 500-page book about The Eras Tour, ...

Calling all Florida Swifties! Taylor Swift has two exclusive releases available only at Target on Black Friday. Here's what ...

Get your hands on Taylor Swift's exclusive Eras Tour merchandise, including the official tour book and vinyl album.

The Eras Tour Book" provides an intimate, behind-the-scenes look at the record-breaking tour, with unseen photos and personal ...

Taylor Swift's self-published "The Eras Tour Book" was released exclusively at Target on Black Friday.