Hard seltzer beverage brand White Claw hired comedy trio Please Don’t Destroy for its holiday campaign centered on roasting ...

If you want your CFO to see marketing as the engine of profitable growth it truly is, start by changing your language.

Oura has positioned its latest smart ring collection, the Oura Ring 4 Ceramic, as a powerful health and wellness device— that ...

TV and online retailer QVC hosts a two-day pop-up store in New York City to increase awareness for its brand in person and on ...

In time for holiday shopping, shoe retailer Snipes launched its first U.S. loyalty program to build community for consumers ...

According to Harris Poll research, marketers need to oppose the trend of “beigeification” created by repetitive, omnipresent ...

While sales of honey grew nearly 6% over the past year, lack of awareness of its versatility and wellness benefits is ...

Stitch Fix is more than a year into its rebrand, which highlights the apparel retailer as ‘empathetic’ to shopping ...

NBCUniversal brought back BravoCon this year after skipping the event in 2024, and it pulled up to the Caesars Forum in Las ...

When Volvo was deciding how to celebrate its 70th anniversary in the U.S. market, the brand marketing team homed in on the ...

As AI becomes the norm for customer support, consumers are beginning to expect instant solutions across the board.

Airbnb.org's new campaign encourages viewers to donate to provide housing to those in need this holiday season.