The world No. 1 and three-time Grand Slam champion lags behind her contemporaries in endorsements despite standing atop her sport

Madison Keys is the 2025 Australian Open champion. The 29-year-old won her first major of the year after overcoming defending champion Aryna Sabalenka 6-3, 2-6, 7-5 to win the first major of

Serena Williams congratulates Madison Keys after winning her first Grand Slam title at the Australian Open. The 29-year-old player defeated two-time defending

Serena Williams The 23-time Grand Slam champion holds many records ... 6-0 by Sloane Stephens. Her match against Aryna Sabalenka at the 2025 Australian Open will be her second hard-court Grand Slam final, which sees her join the elite list.

Three-peating at a Grand Slam? It's a feat only a handful of legends have accomplished. Aryna Sabalenka is one win away from joining the ranks of the greats.

The world No. 1 is seeking a third Australian Open title in a row. This is what makes her the best player in the world.

Two-time defending champion Aryna Sabalenka beat her good friend Paula Badosa 6-4, 6-2 in the semifinals of the Australian Open 2025.

World No.1 and red-hot Australian Open favourite Aryna Sabalenka has blitzed Russian prodigy Mirra Andreeva in straight sets to charge into the quarter finals.

Keys, ranked 14th and seeded 19th, prevented Sabalenka from earning what would have been her third women's trophy in a row at the Australian Open — something last accomplished by Martina Hingis from 1997-99 — and her fourth major title overall.

She is now 19-0 at the slam, dating back to her dominant performance in 2023 when she dropped only one set en route to her first major.

The star player remains undefeated in 2025, extending her win streak to 11 matches. Sabalenka, 26, is the first woman to reach three Australian Open finals since Serena Williams and the youngest since Martina Hingis.

25 (UPI) --Madison Keys used wicked wrist work to singe the lines on Rod Laver Arena's cornflower blue court, transforming Aryna Sabalenka ... joining Serena Williams and Sofia Kenin.