Rachel Griffin Accurso started doing her YouTube videos in 2019; the most popular video has over 1 billion views.
Popular children’s YouTube star Ms. Rachel is moving to Netflix with episodes starting Jan. 27. With over 13 million subscribers, her channel features playful videos that promote child development through skits and songs.
The streaming wars have been messy, and they’re certainly not over, but Netflix already won. The only question left is exactly how rich the spoils of victory will be. And you better believe Netflix is going to find out.
Rachel Accurso, the beloved children’s YouTube star, announced a deal with the streaming service, broadening her audience and making it even easier to find her content.
A new TVision study finds that YouTube beat out other streams in terms of its viewing share (21%) but Netflix had the largest household reach in 2024
As revealed by Omdia ’s Senior Research Director María Rua Aguete at a Content Americas panel, it surpassed 1.9 billion monthly active users globally, with 145 million in the U.S. alone. In terms of video revenues, TikTok reached $63.3 billion globally – nearly doubling YouTube’s global ad revenues of $33.3 billion.
The three streaming sites reach or tie their biggest share ever of the U.S. TV audience. The holiday season brought big gifts to several streaming platforms, with YouTube, Netflix and Prime Video all hitting or tying their best mark ever in Nielsen ‘s monthly snapshot of TV use.
Streaming leveled up again in December, according to Nielsen's monthly Gauge report, rising 9% to capture 43% of all TV viewing.
Popular children's YouTube creator Rachel Accurso, known more commonly as Ms. Rachel, is coming to Netflix with four new episodes streaming next week.
On top of a 7.6% increase in November, streaming viewership climbed another 9% in December and the category secured a new Gauge record with 43.4% of total TV watch time. In addition, YouTube, Netflix and Prime Video all hit record viewing levels.
The best Netflix original series right now include American Primeval, The Night Agent, Black Doves, The Madness, A Man on the Inside, Territory, and more.
Little House on the Prairie’ was one of the most streamed shows of 2024. Netflix’s Little House reboot announcement comes as streaming data reveals that the original show,