It's the hardest to keep color-treated hair healthy and strong, but @cecred is here. All quality, with NO shortcuts." While many fans marveled at the icon's natural mane that showed roots and all ...

"Maintaining 25 years of blonde on natural hair through all the experimenting I do has played a huge part in developing ...

Beyoncé’s dance captain Ashley Everett documented her silk press hair transformation by Tina Knowles at Cécred's in-office salon. Watch the clip!

Beyonce announces ... or highly manipulated hair. This groundbreaking technology is crafted from three key ingredients: bioactive keratin, ethically sourced natural wool protein made bioavailable ...

But that's changed since using Beyonce’s Cécred ... is how I’ve seen the products work on my hair. It also feels better for me to embrace my natural hair - something that many Black women ...

My entire life and career, I’ve worn my hair in so many different ways: natural, flat-ironed, braids, coloured, weaves, wigs. I want everyone to have the freedom to express their hair in ways ...