After Co-Developing With 30 Clients, quantilope Makes Category Twins Globally Available, Enabling Brands to Bring the Consumer Voice Into Every Meeting

Category Twins, always-on synthetic communities for insights and brand leaders worldwide. Built on each brand's own consumer data, Category Twins give decision-makers instant, continuous access to ...

I worked with all my might, so why is the same busyness waiting for me tomorrow?

I finished urgent requests one after another, and before I knew it, it was evening. Yet, the same work is waiting for me ...
eu.36kr

Consumers are changing, can brands keep up?

The traditional purchase entry point centered on search boxes is rapidly shifting to interactive dialog boxes, reshaping the ...
Business Reporter

How a K-shaped economy should change retail planning

Retail markets are increasingly seeing K-shaped consumer behaviour, where spending patterns across different income groups ...

IAF: Trades In Financial Exposure For Consumer Discretionary

The abrdn Australia Equity Fund offers a sector shift from financials to consumer discretionary versus EWA. Read why IAF is a ...
Total Retail

Behavioral Returns: Why the Industry is Solving the Returns Problem at the Wrong End

Hardly any other moment in the customer journey is as emotionally charged — and at the same time as neglected — as the ...