A celebrity makeup artist shares expert tips on how to DIY perfect eye makeup, from prepping skin to color correction and ...
Why We Love It: Victoria Beckham Beauty’s mascara features microalgae and panthenol, which give lashes a fuller appearance ...
Ehlie Luna, Keita Moore, Jessica Smalls, and Raisa Flowers share the spring beauty trends set to shake up the season.
The star was spotted in New York in a head-turning red dress but we couldn't help but notice her new hairdo. Eva has ...
Barber, who served as the key makeup artist backstage at Luar's most recent NYFW show, described the edgy, heavy-handed look ...
Spring 2025 is all about playful elegance, with a resurgence of romantic aesthetics and bold pops of colour. The runways and social media are ablaze with flushed cheeks, pastel washes, and a ...
Are you holding onto eyeshadow techniques that could be making you look older? Makeup artists have shared their insights on ...
Spring Summer beauty trends for 2025 keep coming in, and well, it is that time of the year, after all. Since everyone’s got ...
Pump up your brow look with the new Superfluff Brow Mousse from Maybelline New York. Flexible and flake-resistant, the fluffy ...
Jelly nail polishes provide nails with a semi-sheer wash of color and high-shine finish, giving manicures a glazed appearance ...
PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...