We tested makeup products from Serena Williams’ cruelty-free beauty brand, Wyn Beauty, including its bestsellers.

Makeup isn’t cheap, so when there’s a sale we’re on it. Right now, Sephora is offering up to 50% discounts on products from ...

Want your hair to smell amazing all day? PureWow editors test the 13 best hair perfumes in the market, from Gisou to Rare ...

Sephora started as a perfume shop in France and grew into a giant beauty chain over its 55-year history. Here's how Sephora ...

If you like a glassy lip, check out Fenty’s Lip Luminizer, which Viera-Newton likes because “it’s a high-impact gloss with ...

A s a beauty editor, it is my duty to tell you what skincare, hair, and makeup products to buy. But it’s also imperative I ...

After facing criticism for its lack of inclusivity, Rhode Beauty partnered with Black creators and chemists to expand its ...

We already knew Rihanna wasn't one for following the rules, but her latest mani follows its own rules. When we asked nail ...

Discover the eight best foundations for oily skin in 2025, plus what to look for in foundation for oily skin to application ...

I moved house a couple of weeks ago, and I’m writing this with half a seat to my name on the 6.42am to London Waterloo - a ...

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

Marc Jacobs Beauty and Fenty Beauty by Rihanna. It also features a champagne and cocktail bar and personal shopping service. Shoppers finding out the giant store will close in weeks have been left ...