Jay-Z's Roc Nation is behind picking the Super Bowl Halftime show performers. This year, Kendrick Lamar will take the stage at Caesars Superdome in New Orleans as the Philadelphia Eagles take on the ...
Jay-Z’s Roc Nation has teamed up with the NFL for a Super Bowl collaboration, and if you act fast, you can sport the ...
The partnership has helped revive the show over the past five years, but how long it will last remains to be seen.
Jay-Z, 55, emerged as a surprise villain for Super Bowl LIX fans disappointed by Kendrick Lamar's halftime show on Sunday ...
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Calls Mount Against Jay-Z’s Roc Nation for ‘Lying’ About Major Super Bowl Feat as Kendrick Lamar Falls Short of UsherThe Super Bowl LIX between the Eagles and the Chiefs has been the most-watched NFL game in history. The post Calls Mount ...
That led the NFL to strike a deal with Roc Nation, an entertainment company founded by Shawn “Jay-Z” Carter, to revitalize the halftime show of the most-watched U.S. sporting event.
The first Super Bowl halftime show in 1967 featured jazz trumpeter Al Hirt and a pair of student marching bands. This year, Kendrick Lamar, the hottest rapper on the planet, will perform.
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