In the 3 women's college basketball games televised on ABC this season, viewership increased 120% year over year.

The number of bars in the United States dedicated to showing women’s sports is expected to quadruple this year, from six at ...

The Hundreds and the Los Angeles Kings have teamed up for a collaboration celebrating Korean Heritage Day.

The Grousbeck family stunned the basketball world on Thursday when it was officially announced that they had has sold their ...

USL becomes the first professional sports league in the U.S. to adopt this global model, creating an interconnected ...

A California high school football team with the same moniker received uniforms from National Football League squad Los ...

UCLA basketball manager Finn Barkenaes has a unique NIL deal with Niagara Bottling, raising his profile during the NCAA ...

Matt Strahm’s bullpen session went well, and how his shoulder feels in the coming days will determine whether he will be in ...

Major League Baseball's City Connect uniforms, which launched in 2021, have done exactly that. Nike has worked with MLB teams ...

The Houston Astros will wear their new City Connect uniforms for the first time on March 31 against the San Francisco Giants.

As we wait to see how our brackets perform, a little-known fact is that this year's March Madness women's teams will be paid ...

Chicago Cubs fans take pride in being underdogs, a role that ended briefly when they won the World Series in 2016 to end a ...