Everything you need to know about the first-ever collaboration between LEGO and Pokémon, including where to shop and how to pre-order now.

Critics worry Lego’s new Smart Bricks will dull children’s imaginations by replacing free play with lights and sounds. That ...

The Danish toy giant spent eight years developing screen-less tech to allow its brick toys to roar and rumble in real time, ...

Several UCS sets, helmets, and ships of all sizes are retiring this year - make sure you grab what you want before it goes ...

It’s encouraging to see Lego use technology to innovate on its standard bricks, but it should also make use of the ...

The LEGO Group has unveiled its first LEGO Pokémon sets and Trainer Challenge, as fans push for Smart Brick compatibility in ...

The Smart Brick adds sound-driven, screen-free interactivity, allowing Lego builds to react to movement, proximity and play.

Three Star Wars sets — the Emperor's Throne Room Duel, Luke's X-Wing, and Darth Vader's TIE Fighter — are available for ...

Professional LEGO artists share insight into their large-scale builds, what it's like to tour and what they hope people find ...

During its demonstration, Lego showed a custom Smart Tag that could read basic colors using the sensor, illuminating the ...

Lego launches Smart Play system with sensor-equipped bricks for interactive Star Wars building sets available March 1st ...

If you have a Lego fan, or two, in your family, you'll be excited about the company's new SMART bricks tags and mini figures ...