Today at Cannes Lions, Adobe (Nasdaq: ADBE) announced innovations in GenStudio, its all-in-one content platform that ...

LinkedIn's latest video ad tools help B2B marketers capture attention faster, reach decision-makers, and boost brand impact ...

On video promotions specifically, LinkedIn says that in-stream Video Ads are seeing 2x the average video completion rate. Clearly, there’s potential there, and LinkedIn has outlined some new ...

Search Engine Land » PPC » LinkedIn expands video ad options and enhances automated campaigns Share LinkedIn is rolling out new ad features to capitalize on growing video engagement and ...

Social network LinkedIn is building on its connected television (CTV) advertising platform by announcing a handful of new ...

New LinkedIn research indicates that 94% of them believe video helps accelerate advertising ROI ... Shows will focus on the CEO playbook, AI & innovation, starting and scaling a business, female ...

LinkedIn's Wire Program becomes BrandLink It focuses on delivering advertisement videos from creators and publishers AI, leadership and business advice will be the first topics to be covered ...

Search Engine Land » PPC » LinkedIn expands video ads, AI tools to help B2B marketers Share LinkedIn is rolling out new features to help B2B marketers build their brands and engage with its ...

Microsoft Corp-owned LinkedIn said on Thursday (Jun 15) it was working on a video advertising product that would allow marketers to target users of the professional networking site while they ...

As LinkedIn doubles down on video functionality, the B2B social-media platform is expanding its partnership with the Media Rating Council (MRC) accreditation audits to include new video ad metrics ...

TF1's senior product manager, Adel Abdel Razik, will also be at Broadpeak's booth to discuss how his company is using such innovations to lead the way in OTT advertising. Improving QoE and Reducing ...