Google Shopping’s new virtual try-on feature uses generative AI to give users a virtual fashion expert at their fingertips.

Tucked away in the City Center, Cardigan Donuts is creating pastry magic that would make even the most dedicated carb-avoider reconsider their life choices. Minnesota might be known for its 10,000 ...

Rituals has launched its first-ever collection made in collaboration with AI. It's been used to create the visual assets for ...

The cleanser also contains betaine, which balances the moisture levels to ensure the skin is hydrated, while also protecting ...

Root Apothecary, a fast-growing skincare brand, has been named the Best Tallow-Based Skincare Brand of 2025, reinforcing its ...

Formulated from skin-loving ingredients, including essential fatty acids and vitamins.The Embryolisse Lait-Crème Concentré is ...

I've loved testing this impressive facial sunscreen, and it has slotted into my skincare routine perfectly. Here's what makes ...

From a hydrating lip plumper to a volume spray, NewBeauty senior editor-at-large and TODAY contributor Sarah Eggenberger stops by Studio 1A to share some of her favorite products that will help you ...

The FDA has recalled several acne treatments from brands including La Roche-Posay and Walgreens due to benzene contamination.

From Topicals’s eye mask phenomena to the rise of EADEM, Renee is the marketing mastermind behind beauty’s biggest startups.

As a beauty reporter, my bathroom is packed with skin care products I’ve tried, am currently trying or need to try. Every few weeks, I do a deep clean of all my items looking for formulas to ...

Red light therapy, watercolor blush, and biotech ingredients are just a few of the innovations to be on the lookout for this ...