PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

One Cosmo editor says: “This is unlike any other body cream I have at home—and I have about 10—all thanks to the whipped, ...

Regardless of preference, foundation brushes are the ultimate tool for blending out complexion products. Best of all, ...

Selena Gomez’s beauty brand, Rare Beauty, often churns out award-winning formulas, like their viral initial launch, the Soft ...

Cosmetics companies owned by celebrities have risen to the top in a world where the beauty industry and celebrity culture ...

Rihanna’s popular makeup and beauty brand, Fenty, just dropped some serious markdowns on some of its best-selling products. During this sale, most Fenty Beauty products on sale are marked at 25 ...

Discover the eight best foundations for oily skin in 2025, plus what to look for in foundation for oily skin to application ...

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

For Filipino beauty enthusiasts, this iconic greeting took on a whole new meaning as Barbie unveiled its historic collaboration with local makeup brand, Lovely Causemetics, a limited-edition ...

With all the talk of tariffs and trade wars, it’s a better time than ever to shop Canadian. When it comes to makeup and skincare, that’s easy, because we have a slew of amazing homegrown beauty brands ...

JAKARTA -- Jessica Ismiarso, a homemaker in the East Java town of Malang, says it has been two years since she switched from Indonesian beauty products to a makeup line by Chinese-owned Skintific.