Watkins discussed why she partnered with NYX and her relationship with makeup ahead of the video campaign launch.

JuJu Watkins has secured a groundbreaking NIL deal. The USC Trojans basketball athlete currently boasts a $739,000 name, ...

Boots customers are in for a treat with the chance to snag a professional makeup bundle for just £10. The NYX Professional Makeup Face Glue Primer and Setting Spray Duo Bundle is part of the ...

Aside from breaking records on the basketball court, USC star JuJu Watkins has a plethora of endorsement deals listed on her ...

But there’s now a new generation of compact palettes, so I put three to the test. NYX Professional Make-Up Ultimate Shadow Palette, £15.99 NYX Professional Makeup is one of my favourite high ...

Cha Eun-woo stepped in front of the camera again for Calvin Klein’s spring 2025 campaign. The singer and actor modeled pieces ...

Watkins has officially signed a multi-year NIL deal with Fanatics, making her the first women's college athlete to sign this ...

The German sports company is "pushing the edges" of the heritage-based subbrand with the new marketing initiative.

Millie Bobby Brown ‘s cosmetics and fashion brand Florence by Mills has launched a new sportswear collection. Titled “Gym ...

USC sophomore JuJu Watkins is already one of the top players in women's college hoops, leading USC to a 28-3 record and a Big Ten regular season title. As a freshman, Watkins averaged 27.1 points, 7.3 ...