In a new satirical TikTok trend sweeping the app, content creators are mocking the makeup of Republican-leaning women, which they say is defined by caky, orange foundation, too-thick eyebrows and ...

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Republican makeup, or conservative girl makeup, means explicitly doing every step of the makeup process wrong, without the ...

A beauty editor tries to recreate Olivia Rodrigo's Grammys look using the exact same products. Here's the step-by-step guide ...

This sultry eye makeup is your ultimate secret weapon to a sophisticated yet seductive look. The soft smokey eye paired with a flawless matte ...

Somewhere along the way, those half-hour “get ready with me” tutorials on YouTube devolved into pithy, fun TikToks spanning only a few minutes. These shorties now tout the “no-makeup” makeup look, ...

Gen Z Says is a bimonthly column chronicling the latest trends in the fashion-and-beauty space through the lens of Who What Wear's own Gen Z editors. Expect a download on the upcoming class of ...

When you buy through our links, Business Insider may earn an affiliate commission. Learn more The best makeup bags for travel strike a perfect balance: they must be both sleek and roomy so that ...

those with dry and sensitive skin should look for an oil-based makeup remover, which won’t strip dry or sensitive skin of natural oils. But if you’re oily or acne-prone, a water-based makeup ...

Rita Ora is enjoying a makeup-free moment, taking to her Instagram Story to show off her natural skin texture. Trading in her usual high-glam look, the singer shared a series of makeup-free ...