The brand has partnered with Airbnb, Primark, Zara and appeared on postcards for UN children's agency Unicef which raised $15 million in sales. Paddington has also attracted the attention of the ...

By Sarah Bahr Sarah Bahr has seen all three Paddington movies and can confidently say “Paddington 2” is the best. “Paddington 2 is the greatest film ever made,” one user posted on X in 2022.