Gomez’s makeup line offers must-have cosmetics that will leave you looking flawless. Here's how to shop each product online.

While tons of celebrities and influencers have entered the makeup space over the past few years, when Lady Gaga announced the ...

At SXSW, Katie Welch talked about the yearslong route to Rare Beauty launching a brand campaign and why community is a ...

By positioning itself at the intersection of innovation, natural ingredients, and Swiss excellence, Kenzai Cosmetics is ...

Flattering hue: We've tried the best cream and liquid blushes around, and we've swatched them painstakingly to find the most universally flattering shades. A pretty, natural-looking flush is what ...

Fast Company's 2025 list of the most innovative companies in beauty includes L'Oréal, Vacation, Megababe, E.l.f. Beauty, and ...

Meghan Markle’s royal wedding makeup artist Daniel Martin is finally revealing the products he used to create her wedding day glow. Speaking on the March 12 episode of the Breaking Beauty ...

Pump up your brow look with the new Superfluff Brow Mousse from Maybelline New York. Flexible and flake-resistant, the fluffy ...

From Topicals’s eye mask phenomena to the rise of EADEM, Renee is the marketing mastermind behind beauty’s biggest startups.