In today's workforce, where AI and automation are handling routine tasks, the human element of ‘love’, as quoted by Steve ...

Macbooks 'We wanted something that felt fun and friendly, and fresh, and felt like it really suited the spirit of this ...

How Mike Markkula was Apple's first true master marketer before Steve Jobs and wrote the business plan that made Apple a ...

Fifteen years after his death, Steve Jobs is still continually quoted, sometimes criticized, but always seen as creating the ethos of Apple. On what would have been his 71st birthday, this is how he ...

In hindsight, it is obvious that joining Apple was the right career move for Tim Cook. Now he’s the CEO of a widely admired, $3 trillion company. But when Cook joined in 1998, the move wasn’t obvious.

Is the MacBook Neo the next iPhone 5C, or is it a tremendous value destined for success? I have a few thoughts.

AI and robotics are perhaps the most revolutionary and transformative technologies in recorded history. These nine ...

Steve Jobs built Apple’s product culture around a deceptively simple formula: spend the first 10 percent of any project ...

Because, for just a split second, I misread the title and thought Netflix just got “ Steve Jobs,” the 2015 biographical flick ...

In this week's "Reboot" column, the Apple Experience is a supply chain play, mini versions of old Macs are cute, and Godzilla's drone show record. Reboot is a new weekly column covering some of the ...

As it turns out, that is not what the Lone Star State’s GOP primary voters wanted. On Tuesday, a slim plurality of Republican voters picked Cornyn as the nominee in November’s Senate race, a dismal ...