LeBron James may be daydreaming about Prime Day deals in his new Amazon commercial, but there’s no fantasy when it comes to ...

Amazon is now showing 4 to 6 minutes of advertisements per hour on its Prime Video streaming service. That's about double the ...

Amazon is making it easier for sellers to quickly create generative AI ads on its platform, sometimes with just a single ...

Amazon Ads and Roku are teaming on a landmark initiative that will give advertisers access to more than 80% of connected-TV ...

Amazon Ads and Roku team up for exclusive access to 80M U.S. CTV households. Boost your reach on major streaming apps.

On Tuesday, Amazon announced the US release of its AI-powered video generator tool after nine months of beta testing. It also ...

Amazon Ads and Roku have announced a new integration that gives advertisers access to what they claim is the largest ...

Roku shares popped Monday after the company announced a deal with Amazon it claims will give advertisers access to more than 80% of households with connected televisions.

Adweek first got wind of Amazon’s incoming uptick in ad spots from ad buyers, but Amazon confirmed via a spokesperson that Prime Video will increase its ad runs to “four to six minutes per hour.” That ...

Gen AI can quickly customize ads for different audiences, but it remains to be seen if they'll hold humans' attention in the ...

A new report claims that Amazon is increasing the amount of time you'll have to spend watching ads on Prime Video.