I talked with a professor of advertising to make sense of what this means for all of us who use those social media platforms.

According to a Tuesday report by The Hollywood Reporter, Disney (NYSE:DIS) and Amazon (NASDAQ:AMZN) have struck a new ...

A retirement tease from Los Angeles Lakers superstar LeBron James turned out to be an ad for the upcoming Amazon Prime Day.

Roku ROKU has partnered with Amazon AMZN Ads to launch a new integration that could reshape how advertisers reach Connected ...

The sales event runs from July 8 to July 11, and is being promoted with a new ad campaign featuring LeBron James.

The pact announced at Cannes Lions will give buyers direct access to data from both companies for more precise targeting The ...

Amazon is having a rare sale on its entire Fire Tablet Kids Edition, offering deals of 22% to 25% off.

James, the new Prime Day pitchman, assures The Hollywood Reporter that his home, like yours, is also full of Amazon boxes.

The advertising divisions of Amazon and Disney are joining forces to open up new opportunities for streaming buyers.

The pact unlocks more opportunities for brands using Amazon's Deliver Service Partner to reach consumers watching Hulu, ...

Amazon and Roku announced an advertising partnership that will provide access to 80% of the connected-TV market in the U.S.