News

Starbucks Is Cutting Prices in China in Bid to Revive Sales
Starbucks Corp. on Monday announced price cuts for a slew of its tea-based beverages at its stores across China, as the ...
Once a status symbol, Starbucks cuts prices on its tea-based drinks to woo Chinese consumers
The US coffee giant used to be the largest coffee chain in China but was pipped in 2023 by Chinese rival Luckin. Read more at ...
SHINE4d
Starbucks seeks to change its China image from a morning coffee venue to an all-day beverage vendor
On a rainy Tuesday afternoon, customers at a Starbucks outlet in Shanghai's Wujiaochang area were greeted with changes on the ...
Opinion
Starbucks should give up China for a mug’s game
BTIG analyst Peter Saleh noted last year that Starbucks has invested more than $400mn a year — or between 20 and 25 per cent of the company’s capital spend — to expand in China in recent years. This ...
Coffee wars heat up in China as Starbucks slashes prices
Starbucks is set to lower the prices of some of its iced drinks in China by an average of 5 yuan ($0.70), the company ...
Starbucks is taking a page out of competitors' playbooks to woo Chinese customers this summer
The chain is selling Frappuccinos and iced teas in the summer for as low as $3.20.
Starbucks Tinkers With Pricing To Hold Ground In China: Report
Starbucks Corp. (NASDAQ:SBUX) will reportedly cut prices on select iced beverages in China by an average of 5 yuan ...
The Business Times6d
Starbucks joins China price war with discounts for tea drinks
BEIJING] Starbucks on Monday (Jun 9) announced price cuts for a slew of its tea-based beverages at its stores across China, ...
Reuters5d
Starbucks to lower prices in China as competition heats up
BEIJING, June 9 (Reuters) - Starbucks (SBUX.O), opens new tab China will lower the prices of some of its iced drinks by an average of 5 yuan ($0.70) across the country, the company announced on ...