U.S. cafés were already contending with high prices and short supplies of the tea powder. New tariffs on Japanese imports are ...

From cleansers to face masks, beauty and wellness brands have begun to use the centuries-old ingredient as the latest ...

Matcha's unique and fresh taste makes it the perfect ingredient to incorporate into any number of dishes, including with this ...

A U.S. matcha shortage due to high demand, newly-imposed tariffs, and climate change is imminent. But all is not lost. Here's ...

True matcha — capital-M Matcha — is a highly concentrated, antioxidant-rich green tea made through a labor-intensive process ...

Matcha — a finely ground, vibrant green powder made from tea leaves grown primarily in Japan — is the it girl of Instagram ...

Matcha, despite its health benefits, may hinder iron absorption, especially for vegetarians and vegans due to its high ...

I’ve liked matcha for years and I’m not stopping because of internet weirdos,” declared one dedicated drinker in the comments ...

SHOPPING: Looking for your new favourite perfume? This £24 option smells like an actual matcha latte - and customers are ...

Pamela Anderson Responds To Meghan Markle 'Rip-Off' Drama With 1 Perfect Line ‘The people own those seats’: Texas Congressman ...

Experts weigh in on this increasingly popular green drink, cautioning that its benefits might be outweighed by sugars and flavourings.

Demand for matcha continues to grow, but the bright green powder supply is drying up with record heat and a shortage of tea farmers in Japan. NBC News’ Emilie Ikeda reports on the rising prices that ...