Apple's latest move highlights the different approaches that tech giants are taking with their AI expansion strategies ...

Now, I’ve known Panay for a long time — if you’re a tech fan, you know that he was the Microsoft exec who really brought the ...

About 18 months after the company first previewed the “next-gen Alexa” built with generative AI, it unveiled Alexa+, and ...

There's scarcely a part of the company that is unaffected by AI,” said Vishal Sharma, Amazon’s VP of Artificial General ...

Alexa+, Amazon’s revamped version of Alexa was unveiled Wednesday, bringing the popular voice assistant into the artificial ...

Ten years after Amazon debuted its virtual assistant, Alexa is finally being upgraded for the generative-AI age. Meet Alexa+.

Amazon is finally launching the long-awaited generative AI version of Alexa — Alexa Plus — that, if all goes well, will take ...

Amazon on Wednesday unveiled the first major overhaul of its Alexa voice assistant since its introduction more than a decade ...

Amazon shares rose about 2% to $217.02. The event marked the unveiling of a secret project known internally as “Banyan” aimed at making Alexa more conversational. Generative AI is a type of ...

Alexa upgrade, at an event where Amazon is expected to announce generative AI capabilities for the voice assistant, allowing Alexa to understand natural language more easily and hold full ...

Amazon has sent out Alexa-themed invites for the February 26 event. Read our beat-by-beat breakdown of the event as we react ...

NEW YORK (AP) — Amazon on Wednesday unveiled a generative-AI infused Alexa that it says will allow the popular voice assistant to have more personality, check a user’s tone and even plan ...