Score Fenty Beauty must-haves, including lipstick, highlighter, foundation, skincare, and beauty tools for less. Use our ...

Discover the eight best foundations for oily skin in 2025, plus what to look for in foundation for oily skin to application and skin prep tips.

Cream blushes are an excellent way to enhance your makeup while still keeping a natural look. I polled our editors on the best cream blushes currently on the market. Here are the best cream blushes, ...

"The Real Housewives of New York City" alum recently took to TikTok to praise this 'game-changing' contour duo stick — ...

Not all setting powders are created equal, as anyone who’s wrestled with setting makeup under their eyes can attest. Some ...

Spread the love As we dive into 2025, the beauty industry continues to evolve with groundbreaking innovations, sustainable ...

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

We love having a hot girl summer, but with heat comes sweat and shine. We’re skipping those this season with these powders.

Sephora is stepping up its fragrance game with some seriously covetable scents: With so many beauty lovers, 2025 is shaping ...

Forget formulaic dressing or committing to a single aesthetic, Doechii understands that the world of style and glamour is ...

"The White Lotus" makeup head Rebecca Hickey shares how she created looks for the main characters for season three and breaks ...

Senior Beauty Editor Akili King discusses her favorite Black-owned beauty finds that reflect our 2025 "Less Is More" beauty mantra.