Stick a celebrity name (or face) on something and people will buy it. A celebrity's backing can make a product feel like less ...

Learn how to create the iconic Lagos Baddie makeup look. This guide covers everything from skin prep and foundation to lashes ...

When you’re a makeup artist, every new product spells both excitement and scrutiny. This month, I went all out, splurging a ...

De-influencing is Gen Z’s way of fighting back against consumerism, but it’s also a wake-up call for the influencer industry.

You can stop cringing every time you add a bottle of Olaplex or Glossier Cloud Paint to your cart — because these cheaper ...

1. **Maybelline Lash Sensational Mascara**: Drugstore mascaras can sometimes rival high-end ones, and the Maybelline Lash Sensational is a testament to that. Its fanning brush and liquid ink formula ...

SHOPPING: Perfect for cold winter walks and spring showers, the Oodie Outdoor Jacket is now on sale for under £50 - that's a ...

As Black History Month unfolds, Black-owned and founded beauty brands are making profound strides in championing what inclusivity looks like in the beauty industry.

Drew Barrymore’s nine go-to products include a Color Wow hair mask, Charlotte Tilbury primer, Aveeno cream, Dove Beauty Bar, ...

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We rounded up 15 skin care and makeup products our moms love using, many of which are under $50 and available at retailers ...